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THE ARRAY BLOG

BRAND-NEW WEBSITE LAUNCH - OMBOYS

Carrie Brisson, Digital Content Coordinator
The OMBOYS clothing line is the pet project of Jesse Jeans of Guava Apparel. OMBOYS is focused on RAOK (Random Acts Of Kindness) and raising awareness for Crohns, Colitis & IBS. The popularity of their apparel started to soar, but it was only sold locally through Guava. OMBOYS was looking to develop a cohesive online presence, as well as e-commerce functionality so that it could start selling their clothing worldwide!  As one of our first Wordpress sites, we kept the website simplistic, and focused on their spectacular photography, especially on the home page. Also, they have a pretty huge following on Instagram, which called for us to feed in the photos at the bottom of the website.  Everyone in our office kind of adores their gear, even getting a few pieces for themselves! Find something you’ll love!
BRAND-NEW WEBSITE LAUNCH - OMBOYS
MAY 29 / 2015

BRAND & PRINT REFRESH - TRU SPA INSTITUTE

Jordan Wende, Senior Designer
Sometimes the best thing you can do to move forward is to have a fresh start. Coming into 2015, this was what Tru Spa Insitute of Aesthetics was looking for: to start from scratch and do a complete refresh of their brand, marketing collateral and website, as well as further differentiating their spa & salon services and institute segments.  We’re proud to announce the new brand and print design we’ve completed for Tru Spa so far! We chose earthy colours in lighter, more ethereal shades to keep the branding and print collateral clean and airy, yet grounded.  Be on the lookout for their new website, launching soon at http://www.truspainstitute.com!
BRAND & PRINT REFRESH - TRU SPA INSTITUTE
FEB 25 / 2015

WEBSITE LAUNCH – QUEEN MARGARET’S SCHOOL

Kristina Crowson, President
The sun is out, and it seems like winter is almost over! As such, here’s the last in what has turned into Winter of Website Announcements series. Queen Margaret’s School (QMS) approached us with an existing brand identity and web presence that was greatly in need of a refresh. We did a complete redesign of their website, including rethinking their navigation and information architecture to make it easier for parents of new and existing students to find what they are looking for. This was a large project, with tens of pages to be custom designed and program to feel cohesive and coherent as a whole web site, yet differentiated between the different sections and areas. We worked side by side with QMS to ensure that the new website was inviting, and communicated their educational philosophy and culture, and we’re proud to see this project come to completion!
WEBSITE LAUNCH – QUEEN MARGARET’S SCHOOL
FEB 20 / 2015

WEBSITE LAUNCH - BLOCK DESIGN & DRAFTING

Kristina Crowson, President
It may be almost spring, but our winter of website announcements isn’t over! Kara Hihn from BLOCK is a talented interior designer making a name for herself in the central Vancouver Island area. She came to us with an existing website which was dark (white text on a black background) and didn’t adequately show off her quality work and services. In keeping with her existing brand identity, we designed the website in black, white, and grey tones, to allow the photographs of her portfolio stand out and do the talking. The clean and open layout reflects her philosophy to interior design and space planning. The website was developed for Wordpress, allowing her to frequently update her content and portfolio of work. BLOCK offers a wide range of services, and Kara’s insistence on custom and quality solutions will take her far. Keep an eye on BLOCK’s website for blog updates and the developing portfolio! 
WEBSITE LAUNCH - BLOCK DESIGN & DRAFTING
FEB 17 / 2014

BRANDING & SPLASH PAGE – LINLEY PARK ESTATES

Karen Johnson, Senior Designer
If you’ve been following us on Facebook, Twitter, or LinkedIn – or reading this blog, of course! – you know we’ve launched a ton of websites in the past several months. While websites are our bread and butter, we love providing other creative services to supplement the projects and really put them over the top! Linley Park Estates is a brand new real estate development happening in Nanaimo, and we’re pleased  to be involved in helping them get this project off the ground with a new website, as well as branding. We recently completed their branding project, as well as launching the splash page. The colours green, blue, and brown communicate the natural setting of the upcoming community, and the use of desaturated tones conveys a sense of relaxation and leisure. We’re working hard on getting the fully featured website ready for launch, but in the meantime, visit their splash page, and stay up to date on the progress of this exciting new development!
BRANDING & SPLASH PAGE – LINLEY PARK ESTATES
FEB 16 / 2015

WEBSITE LAUNCH - Bastion Trophies

Sarah Bromley, Technical Director
We’ve been so grateful for all of our amazing clients who have allowed us to roll out so many new and redesigned websites. Over the years, we have definitely developed a streamlined process for bring a website project from the initial concept to completion, but of course, our passion to custom design and development still drives what we do, and ensuring the client is happy every step of the way is paramount! Bastion Trophies has had a web presence since 2001, and came to us with an existing website which was outdated and not making the impact that they needed. They were looking to better exhibit their vast range of highly custom services, and wanted to be able to manage their content and frequently changing featured products. Also, they needed a solution which added functionality to allow customers to submit ribbon orders online without adding a full e- commerce system. The saturated golden yellow and large typography of the newly designed website forms a bold, confident statement which is much more in line with their quality, custom services. The newly designed information architecture also makes it much easier for their users to navigate and find what they are looking
WEBSITE LAUNCH - Bastion Trophies
Jan 28 / 2015